XUV 3XO REVX A Debuts as First SUV Under ₹12 Lakh with Dolby Atmos

Bijesh Nagesh

21 Aug 2025, 01:12 PM

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  • XUV 3XO REVX A price, variants, and what Dolby Atmos changes inside the cabin.
  • How it compares in segment, roll-out timelines, and how to stream Atmos tracks

XUV 3XO REVX A

The XUV 3XO REVX A just made a splash, and for all the right reasons. It’s the first SUV under ₹12 lakh in India that brings Dolby Atmos to the masses.

If you’ve wondered when immersive audio would stop being a luxury-car thing, this is that moment. This article explores what you’re getting in the XUV 3XO REVX A, what it costs, and when you can actually sit in one.

What makes XUV 3XO REVX A segment first?

Mahindra has added Dolby Atmos support to four XUV 3XO variants, starting with the REVX A. This instantly makes it the only SUV under ₹12 lakh to offer this tech right now.

The other trims getting Atmos are AX5L, AX7, and AX7L, widening the net for buyers who want richer, more spatial sound without paying premium-car money. That’s a big line in the sand for an SUV under 12 lakh in India.

How does XUV 3XO REVX A bring Dolby Atmos to this category?

The blueprint comes tuned for ideal integration into 3XO’s cabin.

  • It has a six-speaker setup across variants.
  • The range-topping AX7L adds a subwoofer for deeper, cleaner bass.

Dolby Atmos immersive audio adds height, clarity, and separation. This means instruments and vocals will feel ‘placed’ around you instead of pressed into a flat wall of sound.

This marks the first time such a level of in-cabin immersion has arrived at this price point for a mass-market, compact SUV.

Is XUV 3XO REVX A really the first Dolby Atmos car in India at this price?

Yes. Multiple announcements confirm that the XUV 3XO, led by the REVX A, is the first SUV under ₹12 lakh, ex-showroom, to ship with Dolby Atmos.

This follows Mahindra’s earlier work with Dolby Atmos in its Electric Origin SUVs, and shows how fast that flagship tech is being democratized into mainstream models.

What is Mahindra XUV 3XO price in India for REVX A?

If you’re zeroing in on the Mahindra XUV 3XO price in India, the REVX A variant sits at ₹11.79 lakh, ex-showroom.

That’s the sweet spot where you get those headline features without tipping over the ₹12 lakh threshold.

Higher automatic options do go above ₹12 lakh, but the REVX A manual hits the value mark for buyers chasing features over frills.

How do you actually play Atmos tracks in the car?

Mahindra says the XUV 3XO integrates Dolby Atmos at the system level. The infotainment is already wired to the Gaana streaming service for accessing Dolby Atmos Music.

So, you open Gaana on the car’s screen, pick Atmos-enabled tracks, and you’re ready to groove. That’s the easiest way to hear the difference on day one.

Which variants of Mahindra XUV 3XO will get Dolby Atmos?

Mahindra has confirmed Dolby Atmos availability on four XUV 3XO variants from mid-September 2025: REVX A, AX5L, AX7, and AX7L.

If you want the extra low-end thump via a subwoofer, the AX7L adds that on top of the standard six-speaker layout.

You can expect dealer demos to spotlight Atmos playlists. Hear the jump in spatial detail before booking.

What else stands out on features and specs for XUV 3XO REVX A?

If you’ve been tracking Mahindra new SUV 2025 launches, you probably noticed the RevX lineup brought in stronger value positioning.

The 3XO range offers a 10.25-inch screen, wireless phone mirroring, a sunroof in mid variants, and a robust safety pack with six airbags.

The REVX trims arrived to make the punchier 1.2 TGDi experience, and popular comfort features, more accessible to buyers moving up from entry trims. Such a stacked feature sheet is why the Atmos addition lands so well here.

Why this move matters for everyday buyers

For many shoppers, audio quality is a daily-use feature, not a weekend flex. XUV 3XO’s Dolby Atmos integrations aims to provide a more immersive audio experience on commutes, school runs, and road trips, not just short demos at dealerships.

Put simply, XUV 3XO integrates Dolby Atmos to make the cabin feel more alive, and it does so without asking you to stretch to a bigger, pricier segment.

XUV 3XO REVX A Dolby Atmos: verdict on value

If you’ve been hunting a Dolby Atmos car in India without jumping to a premium badge, this is the most approachable gateway yet.

As a compact SUV under ₹12 lakh in India, the XUV 3XO REVX A hits a rare value trifecta: tech bragging rights, everyday usability, and a clean upgrade path if you want the subwoofer in AX7L.

For buyers who live on playlists and podcasts, this is certainly going to be a major mood uplift.

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Mahindra XUV 3XO

7.79 Lakh*

Ex-showroom price

Mahindra XUV 3XO Variant Image
Available Colors
Engine

1197 cc

Transmission

Manual

Mileage

18.6 kmph

Power Image
Power

109.96 bhp

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