BMW India Achieves Record Growth Selling 11,978 Cars & 3,976 Motorcycles,says GST rate cut, festive demand to drive sales

BMW Group India has achieved a major milestone by recording its highest-ever third-quarter car sales in 2025.

The company reported record September sales, supported by revised pricing post-GST cut and seasonal momentum. Brar said the broader luxury car market is also expected to perform better than previously anticipated.

Overall sales reached 11,978 units, a 13% increase compared to the same period in the previous year.

Electric vehicle sales have also surged, with BMW selling 2,509 electric BMWs and MINIs, achieving a staggering 246% year-on-year growth. This has pushed the EV share of total sales to 21%, a figure expected to surpass 30% by 2027, positioning BMW ahead of government targets for EV penetration by 2030.

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• BMW: 4,033 units (↑21.4% YoY)
• MINI: 171 units (↑25.7% YoY)

Notably, between January to September, long wheelbase models saw a growth of 169% y-o-y at 5,720 units. These include the 7 Series, 5 Series, 3 Series and iX1. The long wheelbase models’ share in sales further grew to 50% in this period. The 3 Series was the highest-selling BMW sedan with 16% share in sales.

The BMW X1 remains the highest-selling model as it accounted for over 30 per cent of BMW’s SUV sales while the flagship X7 leads the luxury space in that particular body style.

This robust performance underlines BMW’s continued momentum in India’s luxury car market, driven by a strong product portfolio, expanding dealer network, and growing demand for electric vehicles.

Official Statement

Hardeep Singh Brar, President and CEO, BMW Group India, said, “The highest-ever sales in the first nine months as well as in the third quarter reflect our unparalleled focus on customer centricity.

“Our long-term strategy is aimed at successfully unlocking the potential of luxury car market and increasing market share while maintaining the core of JOY and Sheer Driving Pleasure we promise. The order bank remains healthy, and we are confident of closing the year with best-ever sales once again,” added Brar.