Mercedes Benz has announced significant price reductions across its lineup in India following the GST Council’s changes to luxury car taxation. With the introduction of a flat 40 percent GST rate on luxury vehicles effective September 22, 2025, Mercedes Benz has lowered ex-showroom prices by 5– 8 percent. This translates into savings of Rs 5– 10 lakh depending on the model giving buyers a clear financial advantage just ahead of the festive season
The E Class Long Wheelbase one of the most popular Mercedes models in India, has received the largest adjustments in pricing making it more competitive against rivals like BMW 5 Series and Audi A6
These price changes not only make the EClass more appealing in its segment but also strengthen its positioning as Mercedes Benz enters the festive season with attractive finance options including low EMI schemes and enhanced trade in deals
Mercedes Benz has also revised pricing for its entry level offerings including the GLA SUV and A-Class Limousine
By lowering the starting prices for these models, Mercedes-Benz is opening up opportunities for younger buyers and customers in tier 2 cities who are upgrading from premium hatchbacks or SUVs. These revisions aim to broaden the customer base and attract those who may have hesitated to enter the luxury segment due to high starting prices
The mid-tier models such as the C Class sedan and the GLC SUV have also seen notable price reductions. These cars are popular in the executive sedan and premium SUV categories where buyers often compare features and pricing across German brands
These reductions come alongside recent updates to both models enhancing the overall attractiveness of Mercedes Benz’s midrange offerings.
At the top end of the lineup Mercedes-Benz has made some of the most substantial price adjustments in terms of absolute rupees. The S-Class range have seen cuts reaching up to Rs 10 lakh.
While the percentage reduction may appear modest for such high priced models the actual savings in rupees are substantial and can influence purchasing decisions especially during the peak festive buying period
The GST driven adjustments benefit Mercedes-Benz customers across all segments- entry-level, mid-tier and flagship models. The changes ensure
Combined with Mercedes-Benz’s ongoing Dream Days campaign which provides EMI schemes starting at 1 percent of the ex showroom price and enhanced trade in offers the revised pricing is likely to encourage more bookings during the festive period
The GST 2.0 reforms have brought a positive change for Indian buyers of luxury cars. MercedesBenz has leveraged this new taxation framework to lower prices across its portfolio by 5– 8 percent translating to savings ranging from Rs 4 lakh to Rs 10 lakh. Entry-level models are now easier to own mid-range offerings are more valuable and flagship sedans offer significant rupee savings
For buyers this is an opportune moment to invest in a luxury vehicle as these reductions coincide with festive offers, flexible EMIs and enhanced trade in deals. Overall Mercedes-Benz has made it clear that luxury cars are becoming more attainable while maintaining their premium appeal.
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