
Mahindra & Mahindra has implemented substantial price reductions across its entire internal combustion engine (ICE) SUV lineup, effective from September 6, 2025. This move comes in response to the recent Goods and Services Tax (GST) 2.0 reforms, which have restructured tax slabs, making several models more affordable for consumers.
Key Highlights:
- GST 2.0 Implementation Date: September 6, 2025
- Price Reductions: Up to ₹1.56 lakh across various models
- Affected Models: XUV700, Thar, Scorpio-N, Bolero, XUV3OO, Thar Roxx, and Bolero Neo
Detailed Price Reductions by Model:
- Mahindra XUV700
Mahindra XUV700 After GST Rate Cut, Price Dropped By Upto Rs 1.44 Lakh
- Price Drop: Up to ₹1.43 lakh
- Effective Price Range: ₹13.66 lakh to ₹23.18 lakh
- Notable Variants:
- MX 7S (2.0L Turbo Petrol-Manual): ₹13.66 lakh
- AX7 Luxury 7S (2.0L Turbo Petrol-Auto): ₹21.86 lakh
- AX7 Ebony 6S (2.0L Turbo Petrol-Auto): ₹18.70 lakh
- Mahindra Thar
Mahindra Thar After GST Rate Cut, Affordable By Upto Rs 1.35 Lakh
- Price Drop: Up to ₹1.35 lakh
- Effective Price Range: ₹10.35 lakh to ₹15.55 lakh
- Notable Variants:
- 1.5L Turbo Diesel-Manual 2WD: ₹10.35 lakh
- 2.0L Turbo Petrol-Auto 4WD: ₹15.55 lakh
- Mahindra Scorpio-N
- Price Drop: Up to ₹1.45 lakh
- Effective Price Range: ₹12.99 lakh to ₹20.99 lakh
- Notable Variants:
- Z4 (2.0L Turbo Petrol-Manual): ₹12.99 lakh
- Z8L (2.2L Turbo Diesel-Auto): ₹20.99 lakh
- Mahindra Bolero
- Price Drop: Up to ₹1.10 lakh
- Effective Price Range: ₹9.50 lakh to ₹11.50 lakh
- Notable Variants:
- B6 (O) Turbo Diesel-Manual: ₹9.50 lakh
- B6 (O) Turbo Diesel-Auto: ₹11.50 lakh
- Mahindra XUV3XO
Mahindra XUV 3xo After GST Rate Cut, Affordable By Upto 1.56 Lakh
- Price Drop: Up to ₹1.56 lakh
- Effective Price Range: ₹7.99 lakh to ₹14.99 lakh
- Notable Variants:
- MX (1.2L Petrol-Manual): ₹7.99 lakh
- AX7 L (1.5L Diesel-Auto): ₹12.99 lakh
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- Mahindra Thar Roxx
Mahindra Thar Roxx After GST Rate Cut, Affordable By Upto Rs 1.32 Lakh
- Price Drop: Up to ₹1.33 lakh
- Effective Price Range: ₹12.99 lakh to ₹14.99 lakh
- Notable Variants:
- AX5 (2.0L Turbo Petrol-Manual): ₹12.99 lakh
- AX7 L (2.0L Turbo Petrol-Auto): ₹14.99 lakh
- Mahindra Bolero Neo
- Price Drop: Up to ₹1.27 lakh
- Effective Price Range: ₹9.50 lakh to ₹11.50 lakh
- Notable Variants:
- N4 (1.5L Turbo Diesel-Manual): ₹9.50 lakh
- N10 (O) (1.5L Turbo Diesel-Auto): ₹11.50 lakh
Impact of GST 2.0 on Mahindra’s Pricing Strategy
The introduction of GST 2.0 has led to a restructuring of tax slabs, particularly benefiting larger SUVs and utility vehicles. Mahindra has leveraged this opportunity to pass on the tax benefits directly to consumers, resulting in substantial price reductions across its SUV range. This move aligns with the company’s strategy to make its vehicles more accessible and competitive in the market.
Mahindra’s decision to reduce prices across its ICE SUV lineup demonstrates a commitment to providing value to its customers. With significant savings on popular models like the XUV700, Thar, and Scorpio-N, consumers now have an opportunity to own these vehicles at more affordable prices. As the festive season approaches, these price cuts are expected to boost sales and attract a wider customer base.